New Full Tilt Advertising Campaign Coming to Life
9 years ago
23 Oct
According to the press release coming from the Full Tilt just hours ago, the company is preparing to launch a new and different advertising campaign that will focus on sharing experiences of players. This is in line with the new policy of the company that mostly focuses on the thrill and excitement that players receive from playing, to some extent, poker and to a much greater extent, casino games and slots.
Going forward, the Full Tilt product, marketing and branding will focus very much on sharing the experiences of players. To whet the appetite, an innovative series of advertisements will showcase the drama of playing at Full Tilt from a player’s perspective. However, there’s always another side to the story, making each ad a must-see.
The campaign will initially hit England, Scotland, Wales and Northern Ireland and will offer £10 free to all new signups, enabling them to experience the excitement and the experience of Full Tilt tables risk-free.
This advertising effort, created by the agency ‘Simply Zesty’, centers around two cinematic ads – ‘The Bluff’ and ‘The Call’. The campaign will support TV and cinema spots, but it will also appear in print and on the daily commute. It certainly seems that Full Tilt are, as announced, going forward with a big campaign that should see new customers attracted to their revamped business model.
Full Tilt Managing Director, Dominic Mansour, explained further that these ads are meant to show what playing at Full Tilt is all about and that a lot of time and energy has been spent to create the new brand and this campaign should finally showcase all the effort.
These cutting edge adverts showcase exactly what playing our games is all about – the psychological warfare, the bluffing, the fun and the drama that happens all day long at Full Tilt. A huge amount of time and effort has gone into the new brand and we’re thrilled to share the first of our stories with the UK.
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