Phil Ivey’s $40,000 Coin Flip at Sneaker Con

Poker legend Phil Ivey is taking on a new challenge at Sneaker Con, where the stakes are just as high as the tables he's used to. He’s all-in on sneaker culture, whether he's examining a $100,000 Yeezy prototype or betting on Kobe Bryant’s 2005 game-worn sneakers. For Ivey, it’s a high-stakes world of giveaways and all-or-nothing wagers—because a risk-taker like him would only play to win.